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NextGen Cup Challenge Ideation

  • New York University Tandon School of Engineering 6 MetroTech Center Brooklyn, NY, 11201 United States (map)

How might we design the next generation of fiber cup to be recoverable on a global scale, while maintaining the performance standards we know and trust?

OpenIDEO New York Chapter has partnered with the Design Lab @ NYU MakerSpaceto tackle OpenIDEO’s NextGen Cup Challenge.

This challenge seeks to redesign the to-go fiber cup to be recoverable after use on a global scale. This open innovation initiative, led by Starbucks, McDonald's, and Closed Loop Partners, is the first phase of a multi-year, multi-industry consortium that aims to inspire the design and commercialization of global, circular product alternatives.

We're inviting anyone passionate about driving change and solving tough global challenges through human-centred design to join us in taking this on!

For the full challenge brief, head to:

What will we do on the night?

6:30pm - Doors open. Networking and connecting with new friends.

6:45pm - Workshop kick-off where we’ll share the Challenge brief and research from around the world

7:15pm - Background into Design Thinking, and working in small teams to generate potential solutions.

8:15pm - Pitch ideas, gather live feedback and understand how to submit your ideas to OpenIDEO for the chance to win funding.

8:30pm - Close.

Sign up for the event here: